Louise 'Miss Lou' Bennett is undisputedly the most universally loved personality this nation has ever produced or likely will ever produce, engendering unabashed feelings of pride and affection in Jamaicans of all ages, colours, classes and creeds. For more than 50 years, she tirelessly championed Jamaican folk customs on stage, radio and television. Yet apart from being our most celebrated entertainer, Miss Lou is also the most popular poet in this island's history, outselling all others put together. Her impact on the national psyche was perhaps even more important than her artistic legacy, for she almost single-handedly gave Jamaicans pride in their cultural heritage.